Direction & Art direction
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SCORE LIKE POGBA

SCORE LIKE POGBA
CLIENT: PEPSI x KFC
ROLE: CO-DIRECTION & ART DIRECTION

Manchester United superstar Paul Pogba kicks the ultimate trick shot- igniting a chain reaction that will unveil a tasty surprise.
Sky Pie contacted me to co-direct & handle the art-direction for this global spot featuring a Rube-Goldberg-esque machine that would connect the energy of Pogba, the thrill of a soccer match, and a fresh-made KFC + Pepsi bundle. It was a blast to collaborate with amazing talents from all over the world to bring to life this crazy machine!
Co-Directed with Daniel Castro.

SCREENGRABS

MOODBOARD

 

CHARACTERS DESIGN

FINAL MACHINE DRAWING

CG PREVISUALIZATION

credits :
feat. Paul Pogba

Directors: Daniel Castro + Marion Favier
ART DIRECTIOn: MARION FAVIER

MANCHESTER PRODUCTION
Director: Ben Jones
DP: Marcus Domleo
Production Company: Copa90

NY PRODUCTION
DP: Aaron Platt
STORYBOARDING: MARION FAVIER
Machine Fabrication: Arch Productions
Food Stylist: Jen Beauchesne
Music / Sound Design: UN Studios
Colorist: Honest Labor
CG Pre-viz: Francisco Rossi
Post CG ARTISTS: Julien Crochet, Ladislas Lepoutre & nolann blettner
Compositing: Marion Favier & Numi Prasarn
Production Company: Neighborhood Watch & Sky Pie
Producer: Sam BroscoE