BENCO
10" TV AD
ROLE: DIRECTOR
PM agency approached me to direct a 10" ad for Benco cacao brand. I had to show the different uses of this product and create an energetic ad based on their tagline and branding. The jar of Benco is used as an equalizer, or music instrument, bringing energy to kids and rythm to their breakfast.
STORYBOARD
credits:
production: caroline brun / PM
production manager: frédéric abittan
roduction coordinator: paulette redeuilh
direction: Marion Favier
direction of photography: mahdi lepart
1st assistant camera: arthur chassaing
2nd assistant camera: natalie dziedzic
gaffer: joachim imbart
fx supervision: pedro tadéo
editing: thomas marie
stylism: priscillia delsault
MAKE UP: simon stromboni
compositing & color grading: two seven lab
postproduction director: benjamin demascolo